The book
Smarter Faster Better: The Secrets of Being Productive in Life and Business, by Charles Duhigg
How it’s delivered:
In each of the eight main chapters Duhigg focuses on a single idea about how to increase productivity in business and in life. These include motivation, goal setting, focus, decision-making and more.
Related: Adopt A Growth Mindset
He draws on neuroscience, psychology, and behavioural economics, as well as the personal stories of a range of successful people – from FBI agents to Broadway songwriters – to explain that productivity relies on making certain choices:
- The way we frame our daily decisions
- The big ambitions we embrace and the easy goals we ignore
- The cultures we establish as leaders to drive innovation
- The way we interact with data.
Each of these choices separates people who are merely busy from the genuinely productive.
The deduction:
The most productive people, companies and organisations don’t merely act differently; they view the world, and their choices, in profoundly different ways.
